Molly envisioned Verbena Free Spirited after noticing a gap in Cleveland’s social scene: the absence of a welcoming, alcohol-free bar. What followed was a bold fusion — a cafe & coffee shop, a spirit-free bar, and a curated bottle shop — designed to foster connection and celebrate mindful gathering. We partnered with Molly to bring her vision to life — from naming (fun fact: verbena is a medicinal plant often used to infuse spirits and tinctures) to branding, menus, interiors, and apparel. The result is a vibrant space that proves you don’t need a buzz to have a good time.